The Medmont Meridia™ Professional (Pro) is a profitable investment. It gives you considerable value for money—over and above, in direct and indirect returns.
When looking at a corneal topographer from a profitability perspective, it’s important to consider its other functions as they relate to services you can offer your patients. To help with your research, this article explores and outlines the direct and indirect revenue you can generate with the Medmont Meridia™ Pro.
Read on to discover the Meridia Pro functions and applications designed to maximise your revenue.
What makes the Meridia™ Pro work for you?
From custom contact lenses and ortho-k fittings to corneal disease detection and ocular health monitoring, dry eye assessments and specialised treatments, the Meridia™ Pro proves its worth in every aspect of anterior eye care.
In a recent article published in Clinical Optometry, Dr Daddi Fadel refers to it as, “a state-of-the-art multipurpose diagnostic device with corneal topography and cutting-edge features”.
She writes, “[The Meridia™] consolidates a multitude of examination tools in a single instrument, enhancing practice efficiency and elevating patient care and communication. Its versatility and accuracy make it an invaluable asset in optometric practices worldwide”.
Advanced topography for custom contact lenses
Wide corneal topography coverage is essential for fitting custom lenses—and especially ortho-k. The more accurate the topography at critical lens landing zones, the higher your first-fit success rate is likely to be.
With up to 11mm of real corneal data in a single automatic capture (larger than the typical wide-cone Placido range of 6mm-9mm), the Meridia™ Pro generates an accurate baseline map, giving you real corneal data in the range that ortho-k lenses land. This is a massive advantage of the Meridia ™ Pro. It’s rare for a topographer to boast such ultra-wide capture; others leave you guessing about crucial information.
For even more data, use the Composite Mapping feature for limbus-to-limbus coverage. This extended range provides precise data for fitting, especially in the mid and peripheral regions of the cornea, as well as for scleral lens parameters.
To further aid lens parameter decisions, the Meridia™ Pro’s corneal topography data gives you accurate measurements of the horizontal visible iris diameter (HVID) and pupil diameter.
Convenient lens design options
Rounding out its position as the leading topographer for specialty lens practices, the Meridia™ Pro offers convenient lens design options. Use its built-in contact lens simulator, integrate with third party design software, or send your maps to lab consultants directly from the software.
To reduce refits and increase your chance of success, simulate corneal, ortho-k and scleral lens fits over a captured topography image, using the contact lens module. This reduces costly chair time and increases patient satisfaction.
For post-fit analysis, particularly for ortho-k, use Subtractive Maps to track corneal shape and power changes over time. You can also use them to assess corneal flattening after refractive surgery, and to monitor keratoconus advancement and locate cone position changes.
For more information on the Medmont Meridia’s contact lens features and functions, read our blog How the Medmont Meridia™ helps you master contact lens fitting.
So, how quickly can you recoup your investment?
Looking at orthokeratology, it can cost patients $1,500 USD and more for a pair of ortho-k lenses in a treatment plan. At this rate, it would only take around 20 ortho-k patients to recoup your investment. Everything on top of this is profit.
Versatile features for more service offerings
Beyond its gold-standard limbus-to-limbus topography, the Meridia™ Pro has an HD colour camera and three light sources for assessing dry eye, contact lens fits and anterior pathologies.
It’s easy to capture crisp details with the Meridia™’s HD colour camera and its 2-10x digital zoo. That means you can entrust your less-costly technician with imaging, freeing you to spend quality time with your patients.
The clarity of the Meridia Pro’s images and video aids well-informed clinical decisions, clear documentation and high confidence in your treatment plans. Use them to aid patient understanding and compliance, with visual reports, allowing you to sell more treatments.
Case in point, Adrian Rossiter BScOptom, MOptom, MBA, FACBO of For Eyes Optometrists told us:
“In addition to dry eye, the Meridia™’s accuracy, large field of topography capture, ease of anterior eye and fluorescein imaging is impressive. The imaging capability is helpful for monitoring and explaining anterior eye pathology. It also makes the evaluation of RGP and orthokeratology lenses effortless.”
Additionally, you can export files to peers for a second opinion or to a specialist, such as an ophthalmologist, for collaboration and business-boosting referral opportunities.
You can also send files to contact lens labs for fast, effortless lens design or troubleshooting. In doing so, you’re supported to achieve excellent patient outcomes, ultimately increasing patient trust and positive word of mouth.
For a detailed evaluation of the Meridia™ Pro’s anterior imaging and dry eye assessment functions, read ‘Medmont Meridia: Much more than a corneal topographer’ in the Clinical Optometry journal.
How does the Meridia Pro fit into your workflows?
The Meridia™ Pro is a versatile workhorse. It promotes good outcomes and good income. Use it throughout the spectrum of all eye exams.
Dr Aaron Wolf (OD, FAAO, FSLS, FIA, OMC) uses the Medmont Meridia™ Pro in his practice Austin Optometry Group in Austin, Texas. He specialises in dry eye syndrome, ocular surface diseases, and specialty contact lenses for difficult-to-fit eyes. His workflows below show how useful the Meridia™ Pro is for comprehensive, injury, dry eye and contact lenses exams. It seamlessly integrates into your daily workflows, and it provides additional information to better inform diagnosis and management, making it an indispensable tool.
Comprehensive eye exam workflow:
- Infrared imaging (pupil size and meibography)
- Anterior imaging (external examination of anterior structures)
Dry Eye exam workflow:
- Non-Invasive Tear Break Up Time (NIBUT) test
- Fluorescein imaging
- Anterior imaging (with and without Lissamine Green)
Red eye/injury exam workflow:
- Anterior imaging
- Fluorescein imaging
Specialty contact lens consult workflow:
- Infrared imaging (pupillometry and meibography)
- Anterior imaging
- Fluorescein imaging (with contact lens on eye if RGP)
- Corneal topography
Orthokeratology fitting workflow:
- Corneal topography (pre- and post-treatment)
- Fluorescein imaging (with lens on eye)
Where do Meridia™ Pro returns come from?
Besides the significant cost savings that come with lens refit reduction and reduced incorrect diagnosis, the potential for direct and indirect returns with the Meridia™ Pro is substantial.
With the Meridia™ Pro, your direct revenue comes from insurance billing and self-pay for topography and the various types of anterior imaging. Of course, insurance schemes and rebates vary depending on your country and location.
Your indirect revenue comes from speciality lens and medical care opportunities.
Thanks to the Meridia™ Pro’s crisp clear images and video, dry eye treatments such as gland expression and IPL are much easier to sell—and treatments such as drops, supplements and moisture goggles are much easier to prescribe. Watch compliance skyrocket when you use the Meridia™’Pro’s standardised visual reports as evidence.
As you can see below, there are vast indirect revenue opportunities.
|Tear film imaging
|Lacrimal Duct Irrigation
|Meibomian gland imaging
|Meibomian Gland Expression
|Omega Fatty Acid Supplements
|Lid Hygiene Products
|Eyelash Growth Serums
|Soft Contact Lenses
|Corneal GP Lenses
To give you an idea of your potential profit, we asked practice owner Dr Aaron Wolf OD to share his region’s care management service (CMS) fee schedule with the Medmont Meridia™ Pro. These demonstrate the rebate reimbursement opportunities that arise from using the Meridia™ Pro. These figures will differ for your region.
Reimbursement from examination (2022 CMS Fee Schedule, Austin, TX)
|New Comprehensive Exam
|Est. Comprehensive Exam
|Est. Intermediate Exam
Reimbursement from imaging
Reimbursement from non-covered diagnostics
|Lacrimal Duct Irrigation
In conclusion, the ‘Pro’ is also for ‘profitable’
Thanks to advanced features that enhance your diagnostic capabilities, increase efficiency and open numerous revenue streams, the Medmont Meridia™ Pro is a fast pathway to practice prosperity—and it future-proofs your business.
Besides all that, investing in the Meridia™ Pro reduces the expense of lens refits and incorrect diagnosis.
According to Dr Daddi Fadel, “Having such a plethora of examination tools in one instrument increases practice efficiency and enhances the care of patients, their education, and compliance with clinician’s recommendations. Furthermore, this integration not only saves chair time and space but also proves to be a more economical investment”.
How can investing in the Merida™ Pro transform your optometry practice in 2024?
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